A “milk +1” style comment on SCP-579.
“milk +1” is an idiom for a style of comment used to express favor and adulation on a containment fiction article. The comments are short, blunt, and sometimes of the format “[topical object/buzzword/phrase] +1”. They otherwise typically (1) repeat the subject matter of the article in few words, (2) offer one-word adjudications (e.g. “good”), and/or (3) rely on emojis.[1]https://scp-wiki.wikidot.com/forum/t-9060350/scp-4694#post-4075455[2]https://scp-wiki.wikidot.com/forum/t-14415496/scp-6542#post-5167084[3]https://scp-wiki.wikidot.com/forum/t-14033296/scp-5929#post-4932500[4]https://scp-wiki.wikidot.com/forum/t-13321287/scp-5376#post-4652674[5]https://scp-wiki.wikidot.com/forum/t-13321287/scp-5376#post-4981158[6]https://scp-wiki.wikidot.com/forum/t-13145730/scp-5149#post-5305274[7]https://scp-wiki.wikidot.com/forum/t-14033678/scp-5383#post-4933203[8]https://scp-wiki.wikidot.com/forum/t-14135567/scp-6599#post-5537239[9]https://scp-wiki.wikidot.com/forum/t-14677936/scp-6592#post-5300158[10]https://scp-wiki.wikidot.com/forum/t-13642208/scp-5595#post-4747512[11]https://scp-wiki.wikidot.com/forum/t-14395581/scp-6596#post-5162556[12]https://scp-wiki.wikidot.com/forum/t-14191663/scp-6000-j#post-5079256[13]https://scp-wiki.wikidot.com/forum/t-14191663/scp-6000-j#post-5079270[14]https://scp-wiki.wikidot.com/forum/t-14191663/scp-6000-j#post-5079305[15]https://scp-wiki.wikidot.com/forum/t-14205970/scp-6597#post-5091322[16]https://scp-wiki.wikidot.com/forum/t-14170076/scp-3837#post-5069094[17]https://scp-wiki.wikidot.com/forum/t-14384416/scp-6263#post-5156553[18]https://scp-wiki.wikidot.com/forum/t-14384416/scp-6263#post-5694196[19]https://scp-wiki.wikidot.com/forum/t-14102474/scp-7525-ex#post-4982416[20]https://scp-wiki.wikidot.com/forum/t-14886837/scp-6867#post-5396215[21]https://scp-wiki.wikidot.com/forum/t-14886837/scp-6867#post-5396228[22]https://scp-wiki.wikidot.com/forum/t-14326984/scp-6121#post-5136657[23]https://scp-wiki.wikidot.com/forum/t-14326984/scp-6121#post-5136659[24]https://scp-wiki.wikidot.com/forum/t-14578445/scp-pl-kot-j#post-5242034[25]https://scp-wiki.wikidot.com/forum/t-14578445/scp-pl-kot-j#post-5242153[26]https://scp-wiki.wikidot.com/forum/t-14578445/scp-pl-kot-j#post-5243155[27]https://scp-wiki.wikidot.com/forum/t-14578445/scp-pl-kot-j#post-5243419[28]https://scp-wiki.wikidot.com/forum/t-14578445/scp-pl-kot-j#post-5243550[29]https://scp-wiki.wikidot.com/forum/t-14578445/scp-pl-kot-j#post-5243800[30]https://scp-wiki.wikidot.com/forum/t-14578445/scp-pl-kot-j#post-5638600[31]https://scp-wiki.wikidot.com/forum/t-14234591/scp-sqyd-j#post-5112984[32]https://scp-wiki.wikidot.com/forum/t-14324451/scp-wiki-discussion-page-simulator#post-5176466[33]https://scp-wiki.wikidot.com/forum/t-14324451/scp-wiki-discussion-page-simulator#post-5201346[34]https://scp-wiki.wikidot.com/forum/t-14233876/fishish-s-proposal-j#post-5112806[35]https://scp-wiki.wikidot.com/forum/t-10041816/scp-3739#post-4127082[36]https://scp-wiki.wikidot.com/forum/t-14905294/scp-6771#post-5399252[37]https://scp-wiki.wikidot.com/forum/t-14905294/scp-6771#post-5400168[38]https://scp-wiki.wikidot.com/forum/t-3513467/scp-3081#post-3756717[39]https://scp-wiki.wikidot.com/forum/t-13132005/scp-5665#post-4541130[40]https://scp-wiki.wikidot.com/forum/t-15078769/scp-6238#post-5526274[41]https://scp-wiki.wikidot.com/forum/t-15078769/scp-6238#post-5527549[42]https://scp-wiki.wikidot.com/forum/t-7413654/crying-over-spilt-milk#post-3964671
The blank in the format “___ +1” is filled in with an article’s major theme, word, phrase, or memetic trigger (e.g. “milk +1”, “cat +1”, “lol +1”, “nice +1”, or simply “+1” — hence the idiom).[43]https://scp-wiki.wikidot.com/forum/t-14905294/scp-6771#post-5398478[44]https://scp-wiki.wikidot.com/forum/t-14905294/scp-6771#post-5398514[45]https://scp-wiki.wikidot.com/forum/t-14650239/scp-6705#post-5285198[46]https://scp-wiki.wikidot.com/forum/t-14905294/scp-6771#post-5398554[47]https://scp-wiki.wikidot.com/forum/t-14033296/scp-5929#post-4932547[48]https://scp-wiki.wikidot.com/forum/t-14650239/scp-6705#post-5285529[49]https://scp-wiki.wikidot.com/forum/t-13321287/scp-5376#post-4649700[50]https://scp-wiki.wikidot.com/forum/t-13321287/scp-5376#post-4648656[51]https://scp-wiki.wikidot.com/forum/t-12380860/scp-4661#post-4337611[52]https://scp-wiki.wikidot.com/forum/t-14170076/scp-3837#post-5178490[53]https://scp-wiki.wikidot.com/forum/t-14578445/scp-pl-kot-j#post-5242253[54]https://scp-wiki.wikidot.com/forum/t-14578445/scp-pl-kot-j#post-5247456[55]https://scp-wiki.wikidot.com/forum/t-14578445/scp-pl-kot-j#post-5404168[56]https://scp-wiki.wikidot.com/forum/t-14234591/scp-sqyd-j#post-5113115[57]https://scp-wiki.wikidot.com/forum/t-14234591/scp-sqyd-j#post-5114913[58]https://scp-wiki.wikidot.com/forum/t-14234591/scp-sqyd-j#post-5125568[59]https://scp-wiki.wikidot.com/forum/t-14140272/scp-6710#post-5304926[60]https://scp-wiki.wikidot.com/forum/t-14233876/fishish-s-proposal-j#post-5112862[61]https://scp-wiki.wikidot.com/forum/t-14233876/fishish-s-proposal-j#post-5120474[62]https://scp-wiki.wikidot.com/forum/t-14233876/fishish-s-proposal-j#post-5246196[63]https://scp-wiki.wikidot.com/forum/t-14886837/scp-6867#post-5396215[64]https://scp-wiki.wikidot.com/forum/t-14886837/scp-6867#post-5396228[65]https://scp-wiki.wikidot.com/forum/t-12156475/scp-4475#post-4293354[66]https://scp-wiki.wikidot.com/forum/t-14650239/scp-6705#post-5285161[67]https://scp-wiki.wikidot.com/forum/t-15063812/scp-7013#post-5515181[68]https://scp-wiki.wikidot.com/forum/t-15042943/scp-7012#post-5494941
“Milk” specifically is used as the representative variant in the idiom, due to the memetic campaign on the SCP Wiki to establish “milk” (or “lactose”) as an official tag.[69]https://scp-wiki.wikidot.com/forum/t-14437452#milktag[70]https://scp-wiki.wikidot.com/forum/t-14075123/scp6000contesthub#post-4963169[71]https://scp-wiki.wikidot.com/forum/t-15301866/scp-7148#post-5641772[72]https://scp-wiki.wikidot.com/forum/t-14905294/scp-6771#post-5401544
“milk +1” comments are associated with the concomitant development of meme culture on the SCP Wiki,[73]https://scp-wiki.wikidot.com/memecon-unofficial as well as with Series VI & VII, Neo-lolFoundation articles, and articles involving milk.[74]https://scp-wiki.wikidot.com/forum/t-14033296/scp-5929[75]https://scp-wiki.wikidot.com/forum/t-13321287/scp-5376[76]https://scp-wiki.wikidot.com/forum/t-14135567/scp-6599[77]https://scp-wiki.wikidot.com/forum/t-14170076/scp-3837[78]https://scp-wiki.wikidot.com/forum/t-14205970/scp-6597[79]https://scp-wiki.wikidot.com/forum/t-14578445/scp-pl-kot-j[80]https://scp-wiki.wikidot.com/forum/t-14234591/scp-sqyd-j[81]https://scp-wiki.wikidot.com/forum/t-14324451/scp-wiki-discussion-page-simulator[82]https://scp-wiki.wikidot.com/forum/t-14233876/fishish-s-proposal-j[83]https://scp-wiki.wikidot.com/forum/t-14886837/scp-6867[84]https://scp-wiki.wikidot.com/forum/t-14650239/scp-6705
The comment format is rare before 2018.
Examples
“i dont get it, i dont get the joke”
“Scronckle”[85]https://scp-wiki.wikidot.com/forum/t-15078769/scp-6238#post-5527006
- SCP-6238‘s memetic trigger is the proper name “Scronkle”, which is given in-universe to a non-anomalous human. SCP-6238’s discussion at the time of writing features 39 replies, 28 of which include the memetic trigger, several alongside an upvote statement.
- SCP-7320 features two memetic triggers, “Sticky Jesus” and “Let it rip”. Both are memetically parrotted in the comments by readers, one cited as an “upvote moment”.
- SCP-SQYD-J‘s comment section features numerous variants of the memetic trigger, a kaomoji “くコ:彡”, often with the addition of “+1”.
- Fishish’s Proposal (-J)‘s comment section is largely the repetition of the memetic trigger theme, “nose” in varying degrees, many accompanied by “+1”.
- SCP-6121‘s comment section is commonly a repetition of the article’s memetic device, an owl who says “HOOT HOOT MOTHER FUCKER.”
- SCP-Big egg(-J)‘s comment section is often the repetition of the memetic object.
Criticism
Critics regard “milk +1” as content-deficient & non-contributory. The idiom has been partially repurposed by critics to refer pejoratively to a style of comment that either mentions or directly parrots buzzwords, phrases, or objects that authors engineer & install in articles as deliberate memetic triggers. The tolerance, normalization, and frequency of “milk +1” is used by critics to support the claim that the writing & critique standards of the SCP Wiki have depreciated.[86]https://scp-wiki.wikidot.com/forum/t-10620727/call-to-arms[87]https://www.conficmagazine.com/post/is-it-okay-for-scp-articles-to-get-attention-they-wouldn-t-normally-get-because-of-a-podcast[88]https://archive.vn/XnSMH[89]https://lackoflepers.medium.com/theres-something-under-the-floorboards-at-scp-9671332440a6 Contrasts in content have been made between modern article comment sections and those of meme-centric SCP articles in earlier Series, such as SCP-1839, SCP-2602, and also the tale bees.[90]https://www.conficmagazine.com/post/scp-042-milk-1
Trivia
The “milk” tag was added in late 2021 by SCP Wiki technical staff, then immediately deleted, in order to solve a technical issue.[91]http://05command.wikidot.com/forum/t-14437453/december-2021-recap#milktag[92]http://05command.wikidot.com/forum/t-14534848/january-2022-recap#decemberrecapreview
A Milk Hub was added to the SCP Wiki in January 2023.[93]https://scp-wiki.wikidot.com/milk-hub
References
| ↑1 | https://scp-wiki.wikidot.com/forum/t-9060350/scp-4694#post-4075455 |
|---|---|
| ↑2 | https://scp-wiki.wikidot.com/forum/t-14415496/scp-6542#post-5167084 |
| ↑3 | https://scp-wiki.wikidot.com/forum/t-14033296/scp-5929#post-4932500 |
| ↑4 | https://scp-wiki.wikidot.com/forum/t-13321287/scp-5376#post-4652674 |
| ↑5 | https://scp-wiki.wikidot.com/forum/t-13321287/scp-5376#post-4981158 |
| ↑6 | https://scp-wiki.wikidot.com/forum/t-13145730/scp-5149#post-5305274 |
| ↑7 | https://scp-wiki.wikidot.com/forum/t-14033678/scp-5383#post-4933203 |
| ↑8 | https://scp-wiki.wikidot.com/forum/t-14135567/scp-6599#post-5537239 |
| ↑9 | https://scp-wiki.wikidot.com/forum/t-14677936/scp-6592#post-5300158 |
| ↑10 | https://scp-wiki.wikidot.com/forum/t-13642208/scp-5595#post-4747512 |
| ↑11 | https://scp-wiki.wikidot.com/forum/t-14395581/scp-6596#post-5162556 |
| ↑12 | https://scp-wiki.wikidot.com/forum/t-14191663/scp-6000-j#post-5079256 |
| ↑13 | https://scp-wiki.wikidot.com/forum/t-14191663/scp-6000-j#post-5079270 |
| ↑14 | https://scp-wiki.wikidot.com/forum/t-14191663/scp-6000-j#post-5079305 |
| ↑15 | https://scp-wiki.wikidot.com/forum/t-14205970/scp-6597#post-5091322 |
| ↑16 | https://scp-wiki.wikidot.com/forum/t-14170076/scp-3837#post-5069094 |
| ↑17 | https://scp-wiki.wikidot.com/forum/t-14384416/scp-6263#post-5156553 |
| ↑18 | https://scp-wiki.wikidot.com/forum/t-14384416/scp-6263#post-5694196 |
| ↑19 | https://scp-wiki.wikidot.com/forum/t-14102474/scp-7525-ex#post-4982416 |
| ↑20, ↑63 | https://scp-wiki.wikidot.com/forum/t-14886837/scp-6867#post-5396215 |
| ↑21, ↑64 | https://scp-wiki.wikidot.com/forum/t-14886837/scp-6867#post-5396228 |
| ↑22 | https://scp-wiki.wikidot.com/forum/t-14326984/scp-6121#post-5136657 |
| ↑23 | https://scp-wiki.wikidot.com/forum/t-14326984/scp-6121#post-5136659 |
| ↑24 | https://scp-wiki.wikidot.com/forum/t-14578445/scp-pl-kot-j#post-5242034 |
| ↑25 | https://scp-wiki.wikidot.com/forum/t-14578445/scp-pl-kot-j#post-5242153 |
| ↑26 | https://scp-wiki.wikidot.com/forum/t-14578445/scp-pl-kot-j#post-5243155 |
| ↑27 | https://scp-wiki.wikidot.com/forum/t-14578445/scp-pl-kot-j#post-5243419 |
| ↑28 | https://scp-wiki.wikidot.com/forum/t-14578445/scp-pl-kot-j#post-5243550 |
| ↑29 | https://scp-wiki.wikidot.com/forum/t-14578445/scp-pl-kot-j#post-5243800 |
| ↑30 | https://scp-wiki.wikidot.com/forum/t-14578445/scp-pl-kot-j#post-5638600 |
| ↑31 | https://scp-wiki.wikidot.com/forum/t-14234591/scp-sqyd-j#post-5112984 |
| ↑32 | https://scp-wiki.wikidot.com/forum/t-14324451/scp-wiki-discussion-page-simulator#post-5176466 |
| ↑33 | https://scp-wiki.wikidot.com/forum/t-14324451/scp-wiki-discussion-page-simulator#post-5201346 |
| ↑34 | https://scp-wiki.wikidot.com/forum/t-14233876/fishish-s-proposal-j#post-5112806 |
| ↑35 | https://scp-wiki.wikidot.com/forum/t-10041816/scp-3739#post-4127082 |
| ↑36 | https://scp-wiki.wikidot.com/forum/t-14905294/scp-6771#post-5399252 |
| ↑37 | https://scp-wiki.wikidot.com/forum/t-14905294/scp-6771#post-5400168 |
| ↑38 | https://scp-wiki.wikidot.com/forum/t-3513467/scp-3081#post-3756717 |
| ↑39 | https://scp-wiki.wikidot.com/forum/t-13132005/scp-5665#post-4541130 |
| ↑40 | https://scp-wiki.wikidot.com/forum/t-15078769/scp-6238#post-5526274 |
| ↑41 | https://scp-wiki.wikidot.com/forum/t-15078769/scp-6238#post-5527549 |
| ↑42 | https://scp-wiki.wikidot.com/forum/t-7413654/crying-over-spilt-milk#post-3964671 |
| ↑43 | https://scp-wiki.wikidot.com/forum/t-14905294/scp-6771#post-5398478 |
| ↑44 | https://scp-wiki.wikidot.com/forum/t-14905294/scp-6771#post-5398514 |
| ↑45 | https://scp-wiki.wikidot.com/forum/t-14650239/scp-6705#post-5285198 |
| ↑46 | https://scp-wiki.wikidot.com/forum/t-14905294/scp-6771#post-5398554 |
| ↑47 | https://scp-wiki.wikidot.com/forum/t-14033296/scp-5929#post-4932547 |
| ↑48 | https://scp-wiki.wikidot.com/forum/t-14650239/scp-6705#post-5285529 |
| ↑49 | https://scp-wiki.wikidot.com/forum/t-13321287/scp-5376#post-4649700 |
| ↑50 | https://scp-wiki.wikidot.com/forum/t-13321287/scp-5376#post-4648656 |
| ↑51 | https://scp-wiki.wikidot.com/forum/t-12380860/scp-4661#post-4337611 |
| ↑52 | https://scp-wiki.wikidot.com/forum/t-14170076/scp-3837#post-5178490 |
| ↑53 | https://scp-wiki.wikidot.com/forum/t-14578445/scp-pl-kot-j#post-5242253 |
| ↑54 | https://scp-wiki.wikidot.com/forum/t-14578445/scp-pl-kot-j#post-5247456 |
| ↑55 | https://scp-wiki.wikidot.com/forum/t-14578445/scp-pl-kot-j#post-5404168 |
| ↑56 | https://scp-wiki.wikidot.com/forum/t-14234591/scp-sqyd-j#post-5113115 |
| ↑57 | https://scp-wiki.wikidot.com/forum/t-14234591/scp-sqyd-j#post-5114913 |
| ↑58 | https://scp-wiki.wikidot.com/forum/t-14234591/scp-sqyd-j#post-5125568 |
| ↑59 | https://scp-wiki.wikidot.com/forum/t-14140272/scp-6710#post-5304926 |
| ↑60 | https://scp-wiki.wikidot.com/forum/t-14233876/fishish-s-proposal-j#post-5112862 |
| ↑61 | https://scp-wiki.wikidot.com/forum/t-14233876/fishish-s-proposal-j#post-5120474 |
| ↑62 | https://scp-wiki.wikidot.com/forum/t-14233876/fishish-s-proposal-j#post-5246196 |
| ↑65 | https://scp-wiki.wikidot.com/forum/t-12156475/scp-4475#post-4293354 |
| ↑66 | https://scp-wiki.wikidot.com/forum/t-14650239/scp-6705#post-5285161 |
| ↑67 | https://scp-wiki.wikidot.com/forum/t-15063812/scp-7013#post-5515181 |
| ↑68 | https://scp-wiki.wikidot.com/forum/t-15042943/scp-7012#post-5494941 |
| ↑69 | https://scp-wiki.wikidot.com/forum/t-14437452#milktag |
| ↑70 | https://scp-wiki.wikidot.com/forum/t-14075123/scp6000contesthub#post-4963169 |
| ↑71 | https://scp-wiki.wikidot.com/forum/t-15301866/scp-7148#post-5641772 |
| ↑72 | https://scp-wiki.wikidot.com/forum/t-14905294/scp-6771#post-5401544 |
| ↑73 | https://scp-wiki.wikidot.com/memecon-unofficial |
| ↑74 | https://scp-wiki.wikidot.com/forum/t-14033296/scp-5929 |
| ↑75 | https://scp-wiki.wikidot.com/forum/t-13321287/scp-5376 |
| ↑76 | https://scp-wiki.wikidot.com/forum/t-14135567/scp-6599 |
| ↑77 | https://scp-wiki.wikidot.com/forum/t-14170076/scp-3837 |
| ↑78 | https://scp-wiki.wikidot.com/forum/t-14205970/scp-6597 |
| ↑79 | https://scp-wiki.wikidot.com/forum/t-14578445/scp-pl-kot-j |
| ↑80 | https://scp-wiki.wikidot.com/forum/t-14234591/scp-sqyd-j |
| ↑81 | https://scp-wiki.wikidot.com/forum/t-14324451/scp-wiki-discussion-page-simulator |
| ↑82 | https://scp-wiki.wikidot.com/forum/t-14233876/fishish-s-proposal-j |
| ↑83 | https://scp-wiki.wikidot.com/forum/t-14886837/scp-6867 |
| ↑84 | https://scp-wiki.wikidot.com/forum/t-14650239/scp-6705 |
| ↑85 | https://scp-wiki.wikidot.com/forum/t-15078769/scp-6238#post-5527006 |
| ↑86 | https://scp-wiki.wikidot.com/forum/t-10620727/call-to-arms |
| ↑87 | https://www.conficmagazine.com/post/is-it-okay-for-scp-articles-to-get-attention-they-wouldn-t-normally-get-because-of-a-podcast |
| ↑88 | https://archive.vn/XnSMH |
| ↑89 | https://lackoflepers.medium.com/theres-something-under-the-floorboards-at-scp-9671332440a6 |
| ↑90 | https://www.conficmagazine.com/post/scp-042-milk-1 |
| ↑91 | http://05command.wikidot.com/forum/t-14437453/december-2021-recap#milktag |
| ↑92 | http://05command.wikidot.com/forum/t-14534848/january-2022-recap#decemberrecapreview |
| ↑93 | https://scp-wiki.wikidot.com/milk-hub |